Contents
Finding the best concealer under 20 can be tough. The top pick is Maybelline Instant Age Rewind Eraser Dark Circles Multi-Use Concealer. It effectively brightens the look of dull skin and reduces dark circles. For those on a budget, the e.l.f. Hydrating Camo Concealer is a great value. You give up some anti-aging benefits but still get excellent coverage.
Most buyers struggle between choosing full coverage and a lighter feel. The Maybelline offers great coverage for a more polished look, while the e.l.f. provides a lighter texture for everyday use. This article will guide you through each option to help you make the best choice.
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The Top 8
These are the strongest picks that come in under $20, cheapest first.
Top 8 Concealers Reviewed in Detail
Below, you’ll find a review of each product. Each offers unique benefits for different needs.
1. Editor’s Choice
e.l.f. Soft Glam Satin Concealer, Medium Coverage, 13 Fair Neutral
- CREAMY CONCEALER: This lightweight, creamy concealer delivers just-right, medium buildable coverage and a dreamy satin finish.
- PRECISE APPLICATION: Features a plush, flexible precision tip wand for precise application.
- HYDRATING CONCEALER: Infused with 1% hydrating hibiscus complex, hyaluronic acid, and amino acid-coated pigments, skin is left looking and feeling hydrated and flawless.
- LONG LASTING: Long-lasting formula is cake-resistant, crease-resistant, and transfer-resistant.
- VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA. e.l.f. brushes are synthetic, vegan & cruelty-free.
The Maybelline Instant Age Rewind Eraser Dark Circles Multi-Use Concealer is a top choice for those looking for the best concealer under 20. It effectively brightens the skin and reduces visibility of dark circles. The unique applicator allows for easy application, making it user-friendly. Compared to other options, it offers a strong balance of coverage and anti-aging benefits, making it appealing to many users.
When compared to e.l.f. Hydrating Camo Concealer, the Maybelline product provides slightly better coverage. While e.l.f. offers hydration, Maybelline’s anti-aging properties make it preferable for mature skin. Both products are effective in covering blemishes, but Maybelline shines in coverage for under-eye circles.
A limitation of the Maybelline concealer is its range of shades. While it offers versatile options, some users may struggle to find their perfect match. This makes it less suitable for people with very fair or deep skin tones.
Pros
- Brightens the appearance of dull skin
- Includes anti-aging benefits
- Easy-to-use applicator
- Multiple shades available
Cons
- Limited shade range
- Can be too thick for some users
Best for: Users looking for brightening and anti-aging effects. Not ideal for: Those with very fair or deep skin tones.
An excellent choice for a polished appearance.
2. Best Splurge
L.A. Girl HD Pro Conceal, Fawn GC983
- PRO-LEVEL PERFORMANCE: Experience professional-grade, creamy coverage that effortlessly corrects, conceals, contours, and highlights with a long-lasting, crease-resistant finish for flawless, all-day wear.
- CREAMY, BUILDABLE COVERAGE: Experience professional-quality, customizable coverage that lets you achieve everything from a natural look to full glam with a smooth, blendable finish.
- LONG-LASTING COVERAGE: This crease-resistant formula stays flawless all day, keeping your look fresh and natural through every busy moment.
- DIVERSE SHADE SELECTION: Our expertly curated shades celebrate all skin tones, giving you the freedom to express your unique beauty without limits.
- CRUELTY-FREE ALWAYS: We believe in beauty for everyone, and that includes animals. Our products are proudly made without animal testing.
The e.l.f. Hydrating Camo Concealer is a standout option for those seeking the best splurge under 20. It offers full coverage that lasts all day and effectively hides imperfections. Its lightweight formula ensures comfortable wear without feeling heavy on the skin. Compared to the Maybelline concealer, e.l.f. focuses more on hydration, making it suitable for dry skin types.
Unlike Maybelline, e.l.f. has two color options, Light Ivory and Fair Warm. This variety allows for better matching for different undertones. This concealer excels in providing a natural finish, making it ideal for daily wear. While it might not be as rich in anti-aging properties, it compensates with a comfortable feel.
A limitation is that while it hydrates, it may not be sufficient for very dry skin. Those with severe dryness may still find the need for additional moisture. However, it remains an excellent choice for most users looking for full coverage.
Pros
- Full coverage with a lightweight feel
- Hydrating formula
- Crease-proof for long wear
- Multiple shade options available
Cons
- May not suit very dry skin
- Can appear cakey if over-applied
Best for: Users seeking a hydrating full-coverage option. Not ideal for: Those with very dry skin needing extra moisture.
A comfortable choice for daily wear.
3. Best Heavy-Duty
Catrice Under Eye Brightener, Dark Circles Color Corrector (010 Light Rose)
- INSTANTLY BRIGHTEN: Color correct dark circles for a refreshed, well-rested look with this viral under eye brightener. The creamy formula helps neutralize the look of discoloration and bluish tones for brighter, more radiant-looking under eyes.
- CREAMY & NOURISHING: The blendable cream formula provides comfortable, medium coverage while caring for the delicate under-eye area. Enriched with hyaluronic acid and shea butter, it helps keep skin looking smooth, hydrated, and fresh.
- NOW IN 5 SHADES: Available in five color-correcting shades designed to brighten a variety of skin tones. Wear it alone for a naturally brightened look or layer under concealer for additional coverage.
- PRO APPLICATION TIP: Apply a small amount in thin layers and blend for a smooth, seamless finish. A little goes a long way, especially on mature skin, where using less product can help minimize settling into fine lines.
- CRUELTY FREE FROM THE BEGINNING: Catrice Cosmetics is certified and acknowledged by PETA as a cruelty-free brand. We do not test any of our products on animals—never have, never will.
The e.l.f. Soft Glam Satin Concealer provides medium coverage in a creamy formula. This makes it perfect for those who prefer a lighter look. The plush precision tip wand allows for easy application and blending, making the process enjoyable. While it doesn’t offer the same level of coverage as the top two picks, it excels in providing a natural finish.
In comparison to the other e.l.f. option, the Soft Glam Satin Concealer is less heavy. It’s ideal for users who want to conceal minor imperfections without a thick layer. This makes it suitable for everyday use. However, some users may find it lacks the staying power seen in full-coverage options like Maybelline or the Hydrating Camo.
A limitation is that it may not effectively cover darker circles or heavy blemishes. Those needing significant coverage may find it falls short in those areas. Therefore, it’s best for users who prefer a subtle approach to concealing.
Pros
- Lightweight and creamy formula
- Easy to apply with a precision wand
- Provides a natural satin finish
- Buildable coverage for customizing look
Cons
- Not suitable for heavy coverage needs
- May not last as long as full-coverage options
Best for: Users seeking lightweight and natural-looking coverage. Not ideal for: Those needing to cover dark circles or heavy blemishes.
A gentle choice for a natural look.
4. Best Design
e.l.f. Hydrating Camo Concealer, Full Coverage, Light Ivory
- CREASE-PROOF COVERAGE: The e.l.f. Hydrating Camo Concealer is a long-wear liquid concealer that provides crease-proof full coverage while hydrating your skin. The shade Light Ivory is light with golden beige undertones.
- NO MORE UNDER-EYE CIRCLES: This nourishing product covers up imperfections and under-eye circles while delivering a boost of hydration to your skin.
- LONG-LASTING FINISH: Our lightweight, workable formula corrects and perfects without creasing or flaking for a smooth, satin finish that lasts all day (no touch-ups needed).
- BEAUTY TIP: To obtain a higher level of accuracy we recommend that you apply using our Complexion Duo Brush for precise application.
- VEGAN & CRUELTY-FREE: 100% vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
Catrice Under Eye Brightener is designed specifically for color correcting dark circles. Its creamy formula neutralizes bluish tones for a refreshed appearance. This makes it unique among the picks, as it focuses on brightening rather than covering. While not a full concealer, it excels in brightening the under-eye area effectively.
Comparing it to other products, Catrice offers a different approach. Its brightening effect can complement other concealers well, especially on days when you need extra help. It’s lightweight, which makes it suitable for layering underneath makeup without feeling heavy.
However, it may not be ideal if you need full coverage. Users needing to fully conceal blemishes may find it lacking. It works best when combined with a standard concealer for overall coverage.
Pros
- Brightens and corrects dark circles
- Creamy, blendable formula
- Lightweight for easy layering
- Neutralizes bluish tones
Cons
- Not a full-coverage concealer
- Limited effectiveness on blemishes
Best for: Users focused on brightening under the eyes. Not ideal for: Those needing full coverage for blemishes.
An effective brightener for tired-looking eyes.
5. Best for Beginners
e.l.f. Hydrating Camo Concealer, Full Coverage, Fair Warm
- CREASE-PROOF COVERAGE: The e.l.f. Hydrating Camo Concealer is a long-wear liquid concealer that provides crease-proof full coverage while hydrating your skin. The shade Fair Warm is fair with yellow undertones.
- NO MORE UNDER-EYE CIRCLES: This nourishing product covers up imperfections and under-eye circles while delivering a boost of hydration to your skin.
- LONG-LASTING FINISH: Our lightweight, workable formula corrects and perfects without creasing or flaking for a smooth, satin finish that lasts all day (no touch-ups needed).
- BEAUTY TIP: To obtain a higher level of accuracy we recommend that you apply using our Complexion Duo Brush for precise application.
- VEGAN & CRUELTY-FREE: 100% vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
L.A. Girl HD Pro Conceal is a versatile product that combines correcting, concealing, and highlighting. Its creamy texture allows for customizable coverage. This makes it suitable for a variety of makeup looks. Compared to the other picks, it stands out for its multi-use functionality. It performs well in covering blemishes, redness, and dark spots effectively.
When placed beside Maybelline and e.l.f., L.A. Girl competes strongly on performance. However, it may not match the same level of hydration as e.l.f. or offer the anti-aging benefits of Maybelline. Still, it provides decent coverage and is easy to build for a personalized look.
A limitation is its staying power, as it may require touch-ups throughout the day. Users should be prepared to reapply if they need all-day wear. Overall, it remains a solid option for users wanting flexibility in their concealing product.
Pros
- Multi-use for concealing, correcting, and highlighting
- Creamy texture for easy application
- Buildable coverage for customization
- Good for covering redness and spots
Cons
- May require touch-ups during the day
- Not as hydrating as other options
Best for: Users seeking a versatile concealer for various needs. Not ideal for: Those wanting long-lasting wear without reapplication.
A flexible option for different makeup looks.
6. Best Premium
e.l.f. Hydrating Camo Concealer, Full Coverage, Fair Beige
- CREASE-PROOF COVERAGE: The e.l.f. Hydrating Camo Concealer is a long-wear liquid concealer that provides crease-proof full coverage while hydrating your skin. The shade Fair Beige is fair with neutral undertones.
- NO MORE UNDER-EYE CIRCLES: This nourishing product covers up imperfections and under-eye circles while delivering a boost of hydration to your skin.
- LONG-LASTING FINISH: Our lightweight, workable formula corrects and perfects without creasing or flaking for a smooth, satin finish that lasts all day (no touch-ups needed).
- BEAUTY TIP: To obtain a higher level of accuracy we recommend that you apply using our Complexion Duo Brush for precise application.
- VEGAN & CRUELTY-FREE: 100% vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
The e.l.f. Hydrating Camo Concealer in Fair Warm provides full coverage with a hydrating formula. This is appealing for those who need to cover blemishes while maintaining moisture. Its lightweight feel makes it easy to wear throughout the day. In contrast to the Light Ivory version, this shade is tailored for those with yellow undertones, providing better matching for diverse skin tones.
Comparing it to other full-coverage options, it excels in hydration. However, similar to the other e.l.f. product, it may struggle for very dry skin types. It gives a smooth finish, which is excellent for everyday use, especially in a casual setting.
A potential downside is that some users may find it cakey if too much is applied. It is essential to build it up gradually for the best results. Overall, it remains a strong contender for those needing full coverage without dryness.
Pros
- Full coverage with a hydrating formula
- Lightweight for comfort during wear
- Suitable for yellow undertones
- Crease-proof for long-lasting results
Cons
- Can appear cakey if over-applied
- May not suit very dry skin types
Best for: Users needing full coverage with hydration. Not ideal for: Those with very dry skin requiring extra moisture.
A great choice for comfortable, full coverage.
7. Runner-Up
Maybelline New York Fit Me Liquid Concealer Makeup, Natural Coverage, Lightweight, Conceals, Covers Oil-Free, Fair, 1 Count (Packaging May Vary)
- Conceals imperfections and undereye circles
- An exclusive translucent base and lightweight pigments
- Allows skin’s natural highs and lows to show through
The Maybelline Instant Age Rewind Eraser Dark Circles Multi-Use Concealer in the 100 shade offers similar benefits to the 110 shade but is tailored for lighter skin tones. It provides effective coverage, especially for dark circles and dull skin, making it appealing for those seeking a vibrant look. Users appreciate its ease of use with the applicator, ensuring a clean and neat application.
When comparing this to the other picks, it shines in anti-aging properties, helping to minimize visible signs of aging. While it offers great coverage, the limitation lies in its shade selection, which may not cater to all skin tones.
This concealer may not provide the same level of hydration found in other products like e.l.f. However, it remains a strong option for users needing brightening effects without sacrificing coverage.
Pros
- Effective for brightening and covering dark circles
- User-friendly applicator
- Anti-aging benefits
- Multiple shades tailored for lighter skin
Cons
- Limited shade options for deeper skin tones
- May not hydrate as well as others
Best for: Users looking for brightening effects and coverage. Not ideal for: Those with deeper skin tones needing a precise shade match.
A strong option for brightening under-eye areas.
8. Most Versatile
Maybelline Instant Age Rewind Eraser Dark Circles Multi-Use Concealer, 110
- Maybelline Instant Age Rewind Concealer: America’s Number 1 Concealer; Erase the look of dark circles, correct the appearance of redness and brighten the look of dull skin. Can be used in multiple shades to contour and highlight.
- Anti-Aging Concealer: Turn back time with this anti-aging under eye treatment concealer infused with Haloxyl; Say bye bye to the look of fine lines, blemishes, redness, and dark circles, and hello to a radiant, well rested, refreshed looking eye area
- Best Face Forward: Maybelline has sheer, medium, and full coverage foundation in liquid and powder foundation formulas, and a range of concealers, face primers, contour, highlighter, and pressed and setting powder to help you create a perfect canvas
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
The tarte shape tape concealer offers full coverage with a smooth, natural matte finish. It features tape technology that blurs fine lines, giving a polished look. This product stands out for its travel size, making it convenient for on-the-go touch-ups. While it’s a higher price point, it offers great performance compared to other budget concealers.
In comparison to other picks, it excels in staying power, lasting up to 16 hours without settling into fine lines. This makes it a favorite for long days. However, it may not be suitable for very dry skin as its matte finish can exacerbate dryness.
One limitation is that its thicker consistency may not suit everyone. Users who prefer a lighter feel might find it too heavy. Overall, it remains a versatile choice for those wanting full coverage in a compact design.
Pros
- Full coverage with a natural matte finish
- Long-lasting up to 16 hours
- Convenient travel size
- Innovative tape technology for a smoother finish
Cons
- Can feel thick for some users
- Not suitable for very dry skin types
Best for: Users needing long-lasting, full coverage. Not ideal for: Those with very dry skin requiring a hydrating formula.
A reliable choice for all-day wear.
Concealers Compared Side by Side
The table summarizes key features of the best concealer under 20 options. You can compare coverage, skin type suitability, and other important specs to find the perfect match.
| # | Product | Best for | Brand | Price | Link |
|---|---|---|---|---|---|
| 1 | Maybelline Instant Age Rewind Eraser Dark Circles… | Editor's Choice | Maybelline New York | $9.82 | Check |
| 2 | e.l.f. Hydrating Camo Concealer | Best Splurge | e.l.f. Cosmetics | $8 | Check |
| 3 | e.l.f. Soft Glam Satin Concealer | Best Heavy-Duty | e.l.f. Cosmetics | $5 | Check |
| 4 | Catrice Under Eye Brightener | Best Design | Cosnova | $6 | Check |
| 5 | L.A. Girl HD Pro Conceal | Best for Beginners | L.A. Girl Cosmetics | $5.49 | Check |
| 6 | e.l.f. Hydrating Camo Concealer | Best Premium | e.l.f. Cosmetics | $8 | Check |
| 7 | Maybelline Instant Age Rewind Eraser Dark Circles… | Runner-Up | Maybelline New York | $9.88 | Check |
| 8 | tarte shape tape concealer | Most Versatile | tarte inc. | $10.5 | Check |
| 9 | e.l.f. Hydrating Camo Concealer | — | e.l.f. Cosmetics | $8 | Check |
| 10 | Maybelline New York Fit Me Liquid Concealer Makeup | — | Maybelline New York | $8.98 | Check |
Prices come from Amazon and change often. The price on Amazon at checkout is the one that applies.
How to Choose Concealers
Coverage Level
Choose a concealer with full coverage if you need to hide dark circles or blemishes. Look for products labeled as ‘full coverage’ or ‘crease-proof’ to ensure they cover imperfections well. A lightweight, medium coverage may work better for everyday use.
Skin Type
Consider your skin type when choosing a concealer. If you have dry skin, opt for a hydrating formula. Look for ingredients like hyaluronic acid. Oily skin types should choose matte or oil-free options to avoid shine.
Color Correcting
Color correctors can brighten under-eye bags. Look for pink or peach tones to counteract dark circles. Yellow hues work well to brighten dull skin. Choose a shade that suits your undertone for the best results.
Application Method
Think about how you want to apply your concealer. Some come with a wand for easy application, while others may need a brush or your fingers. A precise applicator helps target small areas for a cleaner finish.
Ingredients
Review the ingredients list for skin-friendly options. Avoid products with harsh chemicals if you have sensitive skin. Look for nourishing elements like vitamins and botanical extracts to help your skin while covering imperfections.
How We Reviewed
Where our data comes from
We gathered data from popular beauty websites and customer reviews. Sources include beauty blogs, forums, and product reviews on retail sites. This helped us compile a reliable overview of each concealer.
How we built this shortlist
We reviewed over 30 concealers that are priced under $20. Products were filtered based on user ratings, popularity, and specific features. Only those with strong reviews and standout specs made it to this list.
What we ruled out and why
We excluded products with poor user reviews, under 3 stars. Concealers with limited shade ranges or high levels of harsh chemicals were also not included. Only safe and well-reviewed options made the final cut.
What we did not do
None of the products were tested by hand or in labs. We did not conduct any personal measurements or create scores. Our focus was purely on gathering data and user feedback.
How often this page is updated
This page is updated quarterly. We refresh the product list to include new options and remove any that have fallen in popularity. This ensures the info remains current and useful.
Frequently asked questions
What is the best concealer under 20?
The best concealer under 20 is the Maybelline Instant Age Rewind Eraser. It brightens the skin and reduces dark circles effectively.
How do I choose the right concealer shade?
Select a shade that matches your skin tone or is one shade lighter for brightening. Test a small amount on your jawline if unsure.
Are drugstore concealers effective?
Yes, many drugstore concealers offer great coverage and quality. They often match high-end brands at a lower price.
Can I use concealer on my whole face?
Yes, many concealers are versatile. They can cover blemishes, dark spots, and circles. Choose one that suits your skin type.
What ingredients should I avoid in concealers?
Avoid concealers with alcohol and harsh chemicals. They can dry out or irritate the skin, especially under the eyes.
What to look for
Coverage Type
Coverage type is essential when selecting a concealer. Full coverage products work well for dark circles and blemishes. Look for words like ‘crease-proof’ or ‘long-lasting’ for better performance. Medium coverage is lighter and works well for daily wear, especially if you want a more natural look.
Skin Compatibility
Your skin type will influence your choice. If you have oily skin, go for matte or oil-free concealers. For dry skin, select hydrating options. Ingredients like hyaluronic acid help retain moisture and prevent dryness. Always check the product label for suitability.
Application Style
How you apply concealer matters. Wands are great for easy and precise application. Some products come in a tube, allowing for more control when applying. Brush applicators can be used for blending larger areas. Choose a style that feels comfortable for you.
Shade Selection
Choosing the right shade is key to achieving a natural look. If you’re covering under-eye circles, a peach or pink shade can counteract blue or purple tones. For blemishes, match the concealer to your skin tone. Testing on your jawline can help find the perfect match.
Finish Type
The finish of your concealer affects how it appears on the skin. Matte finishes work well for oily skin, preventing shine. Dewy finishes offer a fresh look, great for dry skin types. Consider the finish based on your makeup style and skin needs.
Shopping around? We have 20 more concealer guides for other budgets and use cases.
Sources and standards
Background reading we checked while putting this guide together:
- NIH on botanical ingredients NCCIH (NIH)
- NIAMS skin health NIAMS (NIH)
About the author
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