Contents
If you’re looking for the best foundation under 20, Luxe Color Changing Foundation is the top pick. It applies white and transforms to your skin’s perfect shade in minutes. This unique feature means you won’t have to worry about mismatched colors. The runner-up is L’Oreal Paris True Match, which uses six pigments for an accurate match but may require some testing to find your exact shade.
A common tradeoff is between unique features and simplicity. Luxe offers a color-changing formula, while L’Oreal provides a classic formula that blends well. This guide will help you understand each option better, so you can choose the right foundation for your needs.
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The Top 8
These are the strongest picks that come in under $20, cheapest first.
Top 8 Foundations Reviewed in Detail
Here are the best foundations available for budget-conscious buyers.
1. Best Overall
wet n wild Photo Focus Dewy Liquid Foundation Makeup, Soft Beige (Packaging May vary)
- YOUR SKIN, ONLY BETTER: Our high-performing, skin-perfecting foundation is formulated with a matte, light-diffusing complex to help prevent white cast in photos and deliver a radiant-looking complexion.
- SELFIE-APPROVED FOUNDATION: Color matched for all undertones with a matte, second-skin finish, this foundation delivers buildable coverage for a flawless-looking complexion in any kind of light.
- BEST FACE FORWARD: From bronzer and blush to primer, highlighter, natural finish powder, and concealer, we’ve got you covered and photo ready for your next big thing. You’ve met your true makeup match.
- ALWAYS CRUELTY FREE: We are 100 percent cruelty free, and always have been. We also carry vegan makeup and tools such as foundation, nail polish, contour palettes, lipstick, makeup brushes and more.
- STAY WILD: We are the trusted beauty destination for beauty lovers of all ages, ethnicities, skin colors, and economic statuses. No matter who or where you are in life, we have a product for you.
Luxe Color Changing Foundation adapts to your skin tone. It starts as a white formula and changes to match your shade. The microbead technology releases your exact color. It offers a matte finish and stays true all day. This foundation works well for light skin tones.
Pros
Adapts perfectly to your skin tone. Easy to apply with a natural matte finish. Long-lasting and doesn’t oxidize.
Cons
May not suit very dark skin tones. Some may find the color change unpredictable.
Best for those looking for an easy-to-use foundation that adapts quickly.
This foundation is a great choice if you want a precise match without guessing.
2. Best Budget
Maybelline Fit Me Dewy + Smooth Liquid Foundation Makeup, Classic Ivory, 1 Count (Packaging May Vary)
- Maybelline Fit Me Dewy Foundation With Spf: Ideal for normal to dry skin, this liquid foundation hydrates and smoothes skin texture for a natural-looking, luminous finish; Protects with SPF 18
- A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, “I woke up like this” finish
- Best Face Forward: Maybelline has sheer, medium, and full coverage foundation in liquid and powder foundation formulas, and a range of concealers, face primers, contour, highlighter, and pressed and setting powder to help you create a perfect canvas
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
L’Oréal Paris True Match Super-Blendable Foundation uses six pigments to match skin tones. It is available in 47 shades, making it easy to find your perfect fit. The formula locks in moisture and gives medium coverage. This foundation is well-tested with a high satisfaction rate.
Pros
Wide range of shades to suit many undertones. Moisturizing formula keeps skin hydrated. Good coverage that feels light.
Cons
Some users may find it too thick for daily wear. Not ideal for very oily skin types.
Great for anyone seeking good coverage and hydration in a foundation.
This one is a solid choice for those who want a reliable foundation that matches well.
3. Best Value
Maybelline Fit Me Matte + Poreless Liquid Oil-Free Foundation Makeup, Natural Ivory, 1 Count (Packaging May Vary)
- Maybelline Fit Me Matte Foundation: For a natural looking medium coverage liquid foundation makeup, look no further; In 40 shades, you’ll find a fit for every skin tone; Best for normal to oily skin; refines pores for a natural looking matte finish
- A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, “I woke up like this” finish
- Maybelline Fit Me For A Flawless Face: With Matte + Poreless foundation or Dewy+ Smooth foundation with SPF 18, concealer, finishing powder, bronzer and blush, Maybelline New York Fit Me collection has everything you need to put your best face forward
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
COVERGIRL Simply Ageless Foundation combines anti-aging benefits with coverage. It helps reduce the look of wrinkles and improves skin tone. The hydrating formula includes vitamin C and hyaluronic complex. This foundation suits those with mature skin looking for a smoother appearance.
Pros
Reduces the appearance of wrinkles. Improves skin tone and blurs imperfections. Hydrating for a healthier look.
Cons
Not suitable for very young skin. Some may find the coverage too sheer for their needs.
Ideal for mature skin wanting both coverage and anti-aging properties.
This foundation is a great pick for those who want to reduce signs of aging while enjoying coverage.
4. Best for Small Spaces
e.l.f. Soft Glam Satin Foundation, Medium Coverage, 21 Light Neutral
- LONG-LASTING LIQUID FOUNDATION: Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long- wearing Soft Glam Satin Foundation.
- MEDIUM, BUILDABLE COVERAGE: The e.l.f. Satin Finish Foundation delivers medium buildable coverage and a satin finish.
- BREATHABLE FORMULA: Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin.
- FOR MULTIPLE SKIN TYPES: This foundation is great for dry, oily and combination skin.
- VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
Maybelline Fit Me Matte + Poreless Foundation offers medium coverage for normal to oily skin. It comes in 40 shades, ensuring a good match for many. The formula refines pores and gives a natural matte finish. It’s easy to apply and feels light on the skin.
Pros
Great for oily skin with good pore coverage. Available in many shades. Lightweight and comfortable wear.
Cons
May not provide enough coverage for those with blemishes. Can appear cakey if over-applied.
Perfect for those with oily skin looking for a budget-friendly foundation.
This one is a smart choice for anyone wanting a matte finish without breaking the bank.
5. Best Splurge
e.l.f. Soft Glam Satin Foundation, Medium Coverage, 25 Light Neutral
- LONG-LASTING LIQUID FOUNDATION: Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long- wearing Soft Glam Satin Foundation.
- MEDIUM, BUILDABLE COVERAGE: The e.l.f. Satin Finish Foundation delivers medium buildable coverage and a satin finish.
- BREATHABLE FORMULA: Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin.
- FOR MULTIPLE SKIN TYPES: This foundation is great for dry, oily and combination skin.
- VEGAN & CRUELTY-FREE: e.l.f. stands with every eye, lip, face, paw and fin. Proudly vegan, e.l.f. is double-certified cruelty-free by Leaping Bunny & PETA.
OCÉANE Color Changing Foundation is designed for mature skin. It adapts to different shades for a natural look. The lightweight formula is easy to apply and resists caking. It provides a smooth base that feels comfortable throughout the day.
Pros
Adapts well to mature skin tones. Lightweight and non-caking formula. Smooth application for a natural finish.
Cons
May not cover blemishes effectively. Some users might find it less long-lasting.
Best for mature skin seeking a lightweight and natural look.
This foundation is suitable for those who want a smooth makeup experience.
6. Runner-Up
Maybelline Fit Me Matte + Poreless Liquid Oil-Free Foundation Makeup, Natural Beige, 1 Count (Packaging May Vary)
- Maybelline Fit Me Matte Foundation: For a natural looking medium coverage liquid foundation makeup, look no further; In 40 shades, you’ll find a fit for every skin tone; Best for normal to oily skin; refines pores for a natural looking matte finish
- A Shade That Fits Me: Maybelline Fit Me liquid foundation provides coverage for a wide array of skin tones, from Ivory to Mocha; Use as a full face foundation with buildable coverage for a flawless, natural-looking, “I woke up like this” finish
- Maybelline Fit Me For A Flawless Face: With Matte + Poreless foundation or Dewy+ Smooth foundation with SPF 18, concealer, finishing powder, bronzer and blush, Maybelline New York Fit Me collection has everything you need to put your best face forward
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
- Remove Maybelline Makeup With Micellar Water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
Wet n wild Photo Focus Dewy Foundation is designed to enhance your skin’s appearance. It features a light-diffusing complex that prevents a white cast in photos. The formula delivers a radiant finish and matches various undertones. This foundation works best for those wanting a dewy look.
Pros
Enhances skin’s natural beauty. Dewy finish is great for a fresh look. Suitable for various skin types.
Cons
May not suit oily skin due to its dewy finish. Some users prefer a matte look.
Ideal for anyone wanting a radiant foundation that enhances their natural complexion.
This foundation is a good choice for those looking to achieve a glowing finish.
7. Most Versatile
L'Oreal Paris True Match Super-Blendable Foundation, Medium Coverage Liquid Foundation Makeup, N3, Light Medium, 1 Fl Oz
- Science That Sees Your True Match – Formulated with 6 pigments for the most precise match. 99 percent of women found their true match in a consumer test of 312 women. Available in 47 shades to match your undertone – cool, neutral or warm
- Makeup Foundation: Our liquid foundation formula locks in moisture and provides medium coverage with a natural finish that adapts to any skin color and texture. It’s so blendable you can’t tell where your foundation ends and your skin begins
- The Same True Match You Love, Now Better: Now formulated without alcohol, oils and fragrance, our foundation will not clog pores and is vegan. Perfect for all skin types, including sensitive skin. Now with an easy-to-use pump
- Because You’re Worth It: Create the look you want with our full line of makeup including foundations, concealers, highlighter makeup, brow pencils, eyeshadow palettes, lipsticks and much more
- L’Oreal Paris Beauty: A leading total beauty care company based in Paris, we offer innovative products and unique expertise from beauty experts in makeup, skin care, hair care, styling and hair color
E.l.f. Soft Glam Satin Foundation offers medium buildable coverage. It strikes a balance between full coverage and a natural look. The breathable formula includes hydrating ingredients. It feels light while providing coverage that lasts.
Pros
Medium coverage can be built up as needed. Breathable and comfortable wear. Soft satin finish looks natural.
Cons
May not cover severe imperfections. Some users prefer a more matte finish.
A great option for those looking for a comfortable foundation with buildable coverage.
This one is perfect for anyone wanting a soft and natural makeup look.
8. Best Heavy-Duty
COVERGIRL Simply Ageless 3-in-1 Foundation – 220 Creamy Natural
- REDUCES WRINKLES: Anti-aging foundation instantly reduces the look of wrinkles for a smoother, more youthful appearance
- IMPROVES TONE: Evens skin tone and blurs the appearance of dark circles and other less-than-perfect areas
- HYDRATING FORMULA: Contains hyaluronic complex and vitamin C for firmer and healthier-looking skin
- FIND YOUR SHADE: Available in multiple shades so you can find the right match for your skin tone
- CRUELTY-FREE: Covergirl products are Leaping Bunny Certified by Cruelty-Free International, meaning they are never tested on animals
Maybelline Fit Me Matte + Poreless Foundation in Natural Ivory is similar to its Natural Beige counterpart. It offers medium coverage and is great for oily skin. This foundation refines pores and comes in a variety of shades. Ideal for achieving a matte finish.
Pros
Perfect for oily skin types. Good pore coverage and lightweight texture. Available in many shades.
Cons
Some may find it doesn’t last all day. Coverage might be too light for some.
Best for those who need a reliable foundation for oily skin.
This foundation is another excellent choice for a matte finish at an affordable price.
Foundations Compared Side by Side
The table below compares the top foundations under $20. It includes details like the brand, coverage type, and special features. You should check the row most relevant to your skin type and coverage needs.
| # | Product | Best for | Brand | Price | Link |
|---|---|---|---|---|---|
| 1 | Luxe Color Changing Foundation | Best Overall | Luxe | $15.99 | Check |
| 2 | L'Oreal Paris True Match Super-Blendable Foundation | Best Budget | L'Oréal Paris | $9.97 | Check |
| 3 | COVERGIRL Simply Ageless 3-in-1 Foundation | Best Value | Coty Beauty | $9.97 | Check |
| 4 | Maybelline Fit Me Matte + Poreless Liquid Oil-Free… | Best for Small Spaces | Maybelline New York | $8.98 | Check |
| 5 | Color Changing Foundation -Skin Tone Adapting Liquid… | Best Splurge | OCÉANE | $35.99 | Check |
| 6 | wet n wild Photo Focus Dewy Liquid Foundation Makeup | Runner-Up | Markwins Beauty Brands | $4.48 | Check |
| 7 | e.l.f. Soft Glam Satin Foundation | Most Versatile | e.l.f. Cosmetics | $8 | Check |
| 8 | Maybelline Fit Me Matte + Poreless Liquid Oil-Free… | Best Heavy-Duty | Maybelline New York | $7.97 | Check |
| 9 | Maybelline Fit Me Dewy + Smooth Liquid Foundation Makeup | — | Maybelline New York | $7.96 | Check |
| 10 | e.l.f. Soft Glam Satin Foundation | — | e.l.f. Cosmetics | $8 | Check |
Prices come from Amazon and change often. The price on Amazon at checkout is the one that applies.
How to Choose Foundations
Understand Your Skin Type
Knowing your skin type is essential when choosing a foundation. If you have oily skin, look for oil-free options. For dry skin, choose foundations with hydrating ingredients. If you have combination skin, you may need a product that balances both. Identifying your skin type helps narrow down your options.
Pick the Right Coverage
Coverage is how much imperfections a foundation hides. Light coverage gives a natural look, while full coverage hides more flaws. Most liquid foundations offer medium coverage, which is a good middle ground. Decide how much you want to cover to find the right level for you.
Consider Undertones
Undertones are the subtle colors beneath your skin. They can be warm, cool, or neutral. Look for foundations that match your undertone for a more natural appearance. Many brands offer shades labeled for each undertone, making it easier to choose.
Check Ingredients for Skin Concerns
Some ingredients can trigger skin issues. For sensitive skin, avoid products with fragrances or harsh chemicals. Look for foundations with nourishing ingredients, like vitamins or hyaluronic acid, especially if you have dry skin. Reading ingredient labels helps you find safe options.
Test Before You Buy
Whenever possible, test foundation on your skin before buying. Apply a small amount on your jawline or wrist to see if it matches your skin tone. Many stores offer testers, so take advantage of them. This step ensures you get the right color and feel.
How We Reviewed
Where our data comes from
Our data comes from multiple trusted beauty product websites, brand specifications, and customer reviews. We aimed to cover many options for budget-conscious buyers. We focused on products specifically under $20.
How we built this shortlist
We reviewed over 30 foundation products under $20. Each product was assessed based on coverage, skin match, and special features. We narrowed it down to the top picks by comparing user feedback and key features.
What we ruled out and why
Products that didn’t have enough shades or lacked customer reviews were excluded. Foundations with harsh ingredients or those not suitable for sensitive skin were also ruled out. This helped us focus on quality and safety.
What we did not do
We did not test or apply any products by hand. No lab measurements or personal experiences were conducted. All scores and evaluations are based on available data and consumer feedback.
How often this page is updated
This page will be updated every three months. We will review new products and check for any significant changes to the existing ones. Keeping the information fresh ensures you have the latest options.
Frequently asked questions
What is the best foundation under 20?
The best foundation under 20 is Luxe Color Changing Foundation. It adapts to your skin’s shade for a perfect match.
How do I choose the right foundation?
Choose the right foundation by knowing your skin type, coverage needs, and undertones. Testing before buying is also helpful.
Can foundations cause skin issues?
Yes, some foundations can cause breakouts or irritation. Always check ingredients and choose products for your skin type.
How long do foundations last?
The longevity of a foundation varies. Most liquid foundations last about 6-8 hours with proper application and setting.
Are there foundations for sensitive skin?
Yes, many brands offer foundations specifically for sensitive skin. Look for those labeled hypoallergenic or free from harsh chemicals.
What to look for
Coverage Type
Coverage type determines how much a foundation can hide blemishes and uneven skin tone. Light coverage is great for a natural look, while full coverage hides more imperfections. Medium coverage is often the best choice for daily wear. Consider your needs when choosing.
Skin Type Compatibility
Each foundation suits different skin types. Oily skin benefits from oil-free formulas. Dry skin needs moisturizing foundations, while combination skin may require balanced options. Always check the foundation label for recommendations based on your skin type.
Shade Range
A wide shade range is essential to find a perfect match. Brands offering numerous shades help ensure a good match for different skin tones and undertones. Look for brands that specify undertones to make choice easier.
Ingredient Quality
The quality of ingredients in foundation matters. Look for ones with skin-nourishing components like vitamins or hyaluronic acid. Avoid foundations with irritating additives, especially if you have sensitive skin.
Finish Type
Foundations come in various finishes, like matte or dewy. Choose a finish based on your desired look. A matte finish can help control shine, while a dewy finish gives a fresh appearance.
Shopping around? We have 39 more foundation guides for other budgets and use cases.
Sources and standards
Background reading we checked while putting this guide together:
- NIH on botanical ingredients NCCIH (NIH)
- NIAMS skin health NIAMS (NIH)
About the author
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